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A Dealer Hunter’s Take on Amazon’s Prime Day & What I Purchased
So yesterday was Amazon’s much hyped Prime Day. I admit that I have been a fan of Amazon for a long time and have enjoyed my fair share of their sales over the years. For that reason I was excited (along with a ton of other people) for yesterday’s “Better than Black Friday” prices.
As you may know by now, a ton of people were disappointed. People lashed out on social media given that the deals were few and the quantities were small. Even the items that were on sale for a good price went much too quickly. That left people almost ravenous for something good to purchase.
A Crazy Prime Day Example
Let me give you a great example. I just happened to be perusing through the sale yesterday looking for something good to buy. I noticed that a 3 pack of Diaper Genie refills was going to become a Lightning Deal in 8 minutes. I then set a timer on my browser. When it went off, I clicked over and went to purchase. At first it was processing and then it went straight to a waitlist. This was about a minute after the sale began.
Now lets back up here a minute. This Diaper Genie 3 pack normally sells on Amazon for $17.62. They were selling it for $15. That isn’t a huge discount. Either they had such a low quantity available for sale or people were desperate to buy something or to “get a deal” on something. I was going to buy them because we need them, but to be honest I can probably do better with discounted gift cards at another store.
Other Great Deals Dominated the Day
I monitor deal sites and didn’t see anything great from Amazon or Walmart who claimed to have a huge sale too. If I had a dollar for every killer tv deal I saw then I would be rich, so those don’t interest me much. There came a point a few years ago where I had to stop buying tvs. When you have 2 for every member of your family then it ain’t a good deal anymore.
Anyway, so Amazon and Walmart were a bust, but Amex kept me busy all day with their Amex Express Checkout deals and eBay came on later in the day with a great offer on gift cards. In other words, that is where my focus shifted. Amazon was a yawn for me, but it seems even normal people who don’t stare at deals all day long felt the same way as well.
What Did I Get
So I made a total of two purchases on Prime Day. First, I purchased a $45 Amazon gift card multipack, since they gave a $10 promotional credit with that. Made perfect sense. Second, I purchase Amazon Elements baby wipes at 60% off. I happened to buy these wipes when they launched with a similar discount and they are very good. It is amazing how babies take over your life!
Amazon didn’t miss out on anything in my opinion. Even though people were disappointed, they will learn and tweak this concept. They continue to gain traction for their Prime ecosystem and I believe overall that is a good thing for the company. If you are looking for a more data driven analysis on Prime Day, Forbes has a great article.
Did any of you score a decent deal on Prime day? Let us know in the comments!
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