Hyatt Will Not Renew A Popular & Lucrative Discount Promotion For Elites!

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Hyatt My Elite
I had issues with both SPG & Hyatt this month. They were both resolved.

My Elite Rate Will End On December 31

Yesterday I shared the 2015 category changes happening with the Hyatt Gold Passport program. With 48 properties moving down a category and 22 moving up, the changes aren’t too bad.

In yesterday’s post I mentioned that we still don’t know the fate of the My Elite rate that Hyatt introduced this year. The My Elite rate gives gave Gold Passport Platinum and Diamond members 20% off the daily rate on any standard room. In other words it is was a fantastic promotion.

Unfortunately Gary Leff has reported via Twitter that Hyatt will officially let this promotion die at the end of the year. They will not be renewing it for 2015.

While I am sad to hear this news, it always seemed “Too good to be true” since it provided very steep discounts in some cases. Hopefully they will replace the My Elite Rate with something else. I will update this post if more information becomes available.

Update: Pizza in Motion received a statement directly from Hyatt. It reads:

Points + Cash and My Elite Rate – Points + Cash has been very successful, and we are looking at ways to enhance it even further. Points + Cash was launched with the full intention of making it a permanent element of the loyalty program whereas My Elite Rate was launched as a beta test for the calendar year. At this point, we have chosen not to roll out My Elite Rate on a permanent basis, and it will not be available in 2015. While many members enjoyed My Elite Rate and were strong advocates for its continuation, the results from our beta test did not warrant a permanent roll out. We are currently working on a variety of new programs, and we will begin to share some of these initiatives in the first quarter.

Hyatt has also updated their bed guarantee policy. Once again here is the information from Hyatt via Pizza in Motion:

Bed Type Guarantee Policy – One thing that will be changing effective January 1, 2015 is the existing bed type guarantee policy. Today, this is applicable to elite members only, and members are awarded 5,000 bonus points if the reserved bed type is not available upon check-in.  Less than 0.1% of elite members did not receive their confirmed bed type – so in the future we’re guaranteeing that upon check-in all guests will receive the bed type confirmed, and there will no longer be any bonus points associated with non-compliance.


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1 COMMENT

  1. […] Fortunately I can report this year brings even smaller changes. Effective 1/22/2014, 48 properties will be going down a category while 22 will be going up a category. At this time we still don’t know the fate of the My Elite rate which is set to expire at the end of the year. (Update: The My Elite rate will end on December 31. Details here.) […]

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